Artists that work in traditional techniques and mediums can now leverage our art production team, advanced technology and unique processes to create Elegraph™ prints. These textured fine art prints capture the power of physical mediums and remain true to their artistic intent.
With possibilities that are bound only by imagination, our studio environment welcomes experimentation and exploration. Together, artists and our team work to blend digital with analog, creating new processes as well as new artworks.
Creating a series of Elegraph prints is an exciting prospect for artists, as our technology is the perfect platform to iterate and produce an entire series of works that might only originate from one physical source.
Amir Hariri - Artist & Printmaker, NYC
While no two projects between an artist and alta will unfold in the same pattern, there are common processes and practices that will help guide a successful and enjoyable project.
Communication is at the core of all successful printmaker/artist relationships, which is why our projects always start with a conversation. An opportunity for an artist to meet the alta team and start to understand the possibilities that await them. Most importantly, our art production team will be poised and ready to listen. To mediate between art and technology, we need to understand an artist’s vision, ideas and dreams.
Lead by the artist and their vision for an Elegraph print series, we discuss and explain the exciting processes and techniques that will help us realize their vision. Working within an artist’s timelines and deadlines, we’ll breakdown the project into clear milestones for each phase of the project.
With a concept and vision in mind, an artist is free to create the physical, or digital, elements of their Elegraph print series. From working with oils on a physical substrate, to capturing new photography, or painting with software, Elegraph printmaking allows for the artist’s hand to flow through the process despite engaging with a variety of mediums.
Working side-by-side, or virtually, artists will work with alta’s art production team to digitally work on their project. In a virtual setting, opportunities feel infinite, with the flexibility to dive deep, take risks and experiment – all with the comfort of being able to rewind, take a step back and try something different.
Naturally, our technology has been developed to provide artists with an opportunity to digitally proof their Elegraph prints. With augmented 3D proofs, projects can be inspected up close, with different light settings and from a variety of angles.
After presenting and discuss digital proofs, our team will help to make any refinements before printing physical artist proofs.
With unlimited opportunity to explore and build on what’s already been created, an integral part of Elegraph printmaking is iteration. Whether it’s a strict concept for a series was born at the start of the project, or is the result of being fluid and seeing where Elegraph printmaking takes them, artists can ultimately create their own limitations or embrace the freedom to re-iterate time and time again.